MIPIM international property investors conference is held in Cannes every spring. It is the biggest regeneration showcase in Europe with investors and developers from across the globe assembling in one place to look at regeneration and development opportunities.
A presence at this show is expensive and must be shown to get results. We helped to develop a complete communication strategy from initial invites, online response mechanisms, exhibition, film and supporting promotional materials. Not only did Southwark raise their profile and credibility internationally but the event drew direct, new investment leads who have since gone on to work closely with Southwark regeneration on future development opportunities.